SKYDIVE MEDIA
Lubbock Impact
The Client
Lubbock Impact is a nonprofit organization committed to serving individuals and families in need through free healthcare, meals, clothing, and essential services. Their mission is to offer hope and restoration in a safe, welcoming environment for the Lubbock community.
The Opportunity
When Lubbock Impact received a $1 million grant from Echo West Texas to renovate their medical clinic, they wanted to share the transformation with the community that made it possible. With a desire to showcase both the physical renovation and the deeper story of impact behind it, Lubbock Impact partnered with Skydive Media to produce before-and-after visual content for their website and social media platforms.
Our Approach
What began as a simple renovation recap evolved into a much deeper story. After spending time with the staff, volunteers, and the people who rely on Lubbock Impact’s services, our team recognized the heart and history behind the organization—and decided to go further. Together, we created a series of videos that not only documented the renovation but celebrated the growth, legacy, and ongoing mission of the organization.
Skydive Media delivered:
Short Documentary
A powerful, narrative-driven film featuring interviews with staff, clinicians, volunteers, and community members—highlighting the journey from humble beginnings to a fully renovated medical facility.Promotional Videos
Branded content tailored for digital platforms, highlighting the clinic’s transformation and community impact.Donor & Fundraising Videos
Purpose-built videos for donor engagement, helping Lubbock Impact share its story with supporters and stakeholders in a heartfelt, visual format.Social Media Reels
Bite-sized, high-impact videos ideal for expanding reach and engagement across platforms.
The Results
Skydive Media helped Lubbock Impact turn a facility upgrade into a compelling story of community, growth, and gratitude. As a result, the organization gained:
A visually rich archive of the renovation process
A narrative-driven documentary that honors the people behind the mission
Versatile video assets for fundraising, promotion, and digital storytelling
Renewed visibility and support from both donors and the broader community
Through this collaboration, Skydive Media helped Lubbock Impact not only document a milestone—but amplify their voice, deepen their reach, and celebrate the heart of their work.
Documentary Production, Promotional Video, Donor Content, Social Media Video