top of page

SKYDIVE MEDIA

Hub City Silos

The Client

Hub City Silos is a one-of-a-kind boutique hotel in Lubbock, Texas, where six repurposed grain silos have been transformed into stylish, modern Airbnb suites. Nestled at the intersection of rural charm and contemporary comfort, the property offers guests a unique West Texas experience with artistic flair, cozy interiors, and unforgettable views.

The Opportunity

As a new and visually distinct lodging option, Hub City Silos had an exciting story to tell—but limited exposure and an underdeveloped digital presence. The existing website lacked usability and visual impact, and the brand needed compelling content that captured the property's charm and reflected its creative identity. With so much visual appeal, the challenge was turning that potential into a fully realized online experience that could drive bookings and brand awareness.

Our Approach

Skydive Media partnered with Hub City Silos to build a cohesive, engaging brand experience across all digital platforms. Our goal was to highlight the uniqueness of the property while making it easy for guests to explore, connect, and book.

We provided:

  • Brand Photography & Video
    We captured the personality of each silo through cinematic visuals and inviting photography—showcasing interiors, exterior design, and the property’s West Texas backdrop.

  • Website Redesign
    We built a modern, user-friendly website that reflects the boutique nature of the brand and makes it easy for visitors to browse and book their stay.

  • Social Media Content
    We created a library of scroll-stopping visuals and short-form video content designed for platforms like Instagram and Facebook to drive awareness and engagement.

  • YouTube Features
    We helped position Hub City Silos as a destination by creating creative visual content and branded story-driven assets that highlighted its unique appeal.

  • Brand Refresh
    Using existing design elements as a foundation, we refined the visual identity to better reflect the property's upscale-rustic vibe, artistic touches, and guest-centered experience.

The Results

Skydive Media helped transform Hub City Silos from a hidden gem into a highly visual, fully branded experience that guests can discover and explore online. With the new content and digital infrastructure in place, Hub City Silos now has:

  • A refreshed brand identity that reflects its bold, artistic character

  • A responsive website built for ease, functionality, and storytelling

  • A growing collection of video and photo content tailored for digital marketing

  • A stronger online presence across web, social, and booking platforms

By combining visuals, storytelling, and smart design, Skydive Media helped Hub City Silos stand out in the competitive Airbnb market—and become a must-stay destination in West Texas.

Video Production, Photography, Website Design, Social Media Content, Brand Refresh

bottom of page